Makeup,
step by step.

Wearable makeup recipes for real-life occasions, adapted by eye shape and skin tone.

Move from inspiration to a finished look, confidently.

Find a look
Close-up beauty editorial with copper-mauve eyes, rosewood glossy lips, and visible natural skin texture

Choose your next look

Start with the detail that changes the answer.

Choose,
Follow,
Adapt

A simple process for looks that truly fit you.

  1. 1

    Choose

    Pick a look for your occasion, eye shape, or skin tone.

  2. 2

    Follow

    Work through clear steps with exact placement.

  3. 3

    Adapt

    Adjust shade, depth, and technique to make it your own.